A design studio specialising in product design, and driven by the Bauhaus ideal that all functional items should be produced and made with artistic vision and highly honed skill. Established with a special focus on the cultural diversity and stories of the UAE.
Working within these two fields of thought, we create design experiences, whether large scale installations or outstanding products. We adhere to the spirit of curiosity and exploration; by discovering innovative functions and versatility to respond to a user’s need or to achieve its purpose more elegantly.
We work with tastemakers, forward thinking clients, and fellow professionals to produce amazing design outcomes and projects.
Multi-faceted designer Hajar Al Tenaiji emphasizes the concept of design as stand-alone art objects. Based in Abu Dhabi, United Arab Emirates, Hajer’s vibrant contemporary illustrations and designs draw inspiration from the diverse visual culture of the Middle East, including palettes of brilliant colors, silhouettes, modern painting, and illustration.
In her practice, Hajer focuses on the importance of the harmonization of materials, mediums, and working parts to construct contemporary objects and designs that optimize user experience, interface, and visual appreciation.